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Leaf Brands begins production of Hydrox cookies!

(Article as apears in Food Business New) NEWPORT BEACH, CALIF. — Leaf Brands L.L.C. officially relaunched Hydrox cookies on Sept. 4 with the onset of production at the company’s facility in Vernon, Calif. Leaf acquired the trademark for Hydrox sandwich cookies, Tart n Tinys, Wacky Wafers and Quicksand Bubblegum in May 2014. Hydrox cookies debuted in 1908 and were manufactured by Sunshine Biscuits. Keebler purchased Sunshine Biscuits in 1996, and in 1999, Keebler replaced Hydrox with a similar but Read More...

Farts® Candy to be Introduced at National Candy Show

Article as seen in 'Advertising Age' National Candy Show Draws Pitches for Farts Candy, Bacon Sex Lube Sweet-Tooth Marketers Hope To Lure Buyers At $33 Billion Industry's Biggest Yearly Event What happens when you put 600 candy marketers in a room with thousands of retail buyers? A sugar-filled pitch-a-thon where no packaging detail seems too small or sales stat too regional. "We dominate North Texas," Mike Sanderlin said at this week's Sweets & Snacks Expo in Chicago when asked about his cotton candy Read More...